Transmedia Bootcamp reviewed by Tubefilter.
“People had traveled from as far as Italy, Mexico, and Canada to attend and participate in this rare opportunity to gain valuable insight into Gomez’s process when creating a Transmedia property: from mapping out every aspect of your franchise to production of materials across platforms to whether to keep your I.P. ownership or allow fans to extend your universes—Gomez always leaned towards giving fans as much creative ownership as possible in order to extend the chances of longevity.”
