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news | COMMENTS | Jul 26

Reissued comic strips serious business for publishers

From Sign On San Diego–

As these old series are being re-examined by Hollywood — a new film version of “Flash” is in the works for 2012, while Steven Spielberg’s movie based on the venerable Belgian strip “Tintin” is set for next year — publishers are issuing more and more of these volumes.

“They are gorgeous,” said one Comic-Con attendee, Jeff Gomez, CEO of Starlight Runner Entertainment, a movie production company.

“And movie studios realize this is one way to rebuild equity in a brand name, by bringing out these beautiful packages.”

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