BANFF: Hero Dogs of 9/11, a joint-venture project from Dog Files, Starlight Runner Entertainment and kelencontent that was inspired by a six-minute viral video, is being presented as a one-hour pilot to Animal Planet Canada.
The video Hero Dogs of 9/11 was released online in September 2010, attracting more than 250,000 views in the first 24 hours. Following the success of the video, executive producer Kenn Bell of Dog Files, Starlight Runner Entertainment and kelencontent teamed up to produce the project. The series is slated to launch into production this summer. The Hero Dogs doc special looks at the search and rescue dog teams who were at Ground Zero. The series will feature 12 half-hour stories.
Jeff Gomez of Starlight Runner commented: “As long-time supporters of Kenn Bell and Dog Files multiplatform franchise, it gives my partner Mark and I great pleasure to join [as Transmedia Producers] to open a new chapter in our relationship in the form of Hero Dogs of 9/11, a celebration of the noblest of canines at Ground Zero.”